Sending a physical newsletter to your donors is a powerful way to remind them of the impact of your partnership. But it has a cost (time, money, etc.) So how often should you be mailing to your donors?
Those who support you financially are a no-brainer to be on your mailing list. Who else should make the cut? Explore how your mailing list can be an opportunity to create impact and a potential donor base.
What are the barriers that hold you back from engaging with donors more frequently? Time is probably at the (or near to the) top of everyone's list. Here are faster and smarter ways to get it done.